Patients’ #1 Complaint? Front Desk Staff

By dba Staff
Wednesday, May 18, 2016 10:10 AM NEW YORK—In 2016, a year that many, including VM, are designating The Year of Customer Experience, a new study reviewing 35,000 doctor reviews online revealed that poor communications are patients’ chief frustration with doctors, not quality of care.

ECPs and Optical Retailers Encouraged to
Take Part in #NationalSunglassesDay

By dba Staff
Wednesday, May 18, 2016 10:05 AM

ALEXANDRIA, Va.—The Vision Council is encouraging ECPs and optical retailers to help promote the importance of wearing UV-protective sunwear as a part of National Sunglasses Day held annually on June 27.

Retail Ri$ing: Private Equity Powers Market’s Growth
and Reshuffles VM’s Ranking

By dba Staff
Wednesday, May 18, 2016 10:00 AM

NEW YORK—The Top 50 U.S. Optical Retailers achieved record collective sales of over $12 billion for calendar year 2015, according to Vision Monday’s estimates. The dollars reflect a respectable sales performance for most of the year, and include revenues from the retail sales of products, eyecare services and, when applicable, a small percentage of online sales.

Do You Know How to Create an Employment Brand?

By Alex Slater, dba Contributor
Wednesday, May 11, 2016 2:15 PM As with any brand, an employer brand is very much about perception. It is the image you project to current and prospective employees, and also how customers and the general public view you as an employer. Your employer brand is more than the wages and benefits you offer.

What Drives Your Patients’ Decisions About Sunglasses?

By dba Staff
Wednesday, May 11, 2016 2:10 PM PINELLAS PARK, Fla.—Research from the inaugural Transitions Adaptive Sunglasses Selection Survey finds that nearly nine in 10 consumers (87 percent) take steps that disrupt sun protection in order to combat varying light throughout the day.

Helping Consumers Understand UV Protection

By dba Staff
Wednesday, May 11, 2016 2:05 PM

ALEXANDRIA, Va.—Retailers and ECPs can help advance awareness among patients about UV light via the newest report from The Vision Council, which has just released its latest UV-protection report, Spare Your Sight: Using Shades for Protection and Style.

An 85-Year-Old Family Brand, Cohen’s Fashion Optical, Targets Youth And Revamps Its Landmark Location

By dba Staff
Sunday, May 1, 2016 8:15 AM NEW YORK—A fixture of Manhattan neighborhoods for over 85 years, Cohen’s Fashion Optical is reviving its legacy with a compelling makeover of its first store on the famed Lower East Side of Manhattan.

Managed Vision Care Speakers Set for
Upcoming NAVCP Track at Specialty Health Summit

By dba Staff
Monday, April 25, 2016 8:10 AM ATLANTA—The 2016 Specialty Health Summit, hosted by the National Association of Vision Care Plans (NAVCP) and the National Association of Specialty Health Organizations (NASHO), will feature a comprehensive session track devoted exclusively to managed vision care’s most pressing issues and challenges.

Essilor Acquires Opti-Port Alliance

By dba Staff
Monday, April 25, 2016 8:05 AM

DALLAS—Essilor of America (EOA) announced on April 21 that is has made an investment in Opti-Port, a U.S alliance of leading, multi-office eyecare providers. Details of the transaction, which closed April 1, were not disclosed.

Signet Armorlite Launches Retail Initiative in Indianapolis With Dr. Tavel

By dba Staff
Tuesday, April 5, 2016 1:15 PM

CARLSBAD, Calif.—With the launch this month of six Kodak Lens Dr. Tavel locations in the Indianapolis metro area, Signet Armorlite is implementing the next phase of its new U.S. retail initiative. The Kodak Lens retail initiative provides independent eyecare professionals (iECPs) that are committed to dispensing Kodak lenses with the opportunity to leverage the strength, recognition and value of the Kodak brand in their local markets. Existing iECP owners like Dr. Tavel retain full ownership of their stores.

Are You One of VM’s Top Retailers?

By dba Staff
Tuesday, April 5, 2016 1:05 PM
NEW YORK—Vision Monday is again collecting information from the nation’s largest national chains and regional operations to compile the 2016 Top 50 U.S. Optical Retailers, our signature ranking based on sales during the 2015 calendar year. The exclusive report will be published in the May 16, 2016 issue of Vision Monday.

Shopko Charts More Expansion With Additional Shopko Hometown Locations

By Marge Axelrad
Wednesday, March 16, 2016 9:15 AM

MINNEAPOLIS—Shopko projects continued growth over the next two years. Having opened 53 new stores in 2015, Shopko recently announced the opening of 10 new Shopko Hometown stores, bringing the total number of stores opened this year to 12. Once the addition of these 10 stores is complete, the company plans to continue to accelerate the addition of new Shopko Hometown stores through 2017.

[Partner Post] New ‘Reminder’ Technology Drives Contact Lens Reorders Back to Rosin Eyecare

By dba Staff
Wednesday, March 16, 2016 9:10 AM
Why do millions of patients reorder contact lenses from online superstores instead of from their OD? James Rosin of Rosin Eyecare, will tell you it’s not always about price. “Eyecare patients are no different than other consumers. Online retailing is growing exponentially because people want to do business on their own terms—that means any day of the week, any time of day, from their home or car, by mobile device or PC. Personal convenience is king.”

Total U.S. Vision Care Market Revenues Reached $39.8 Billion in 2015

By dba Staff
Wednesday, March 16, 2016 9:05 AM

The latest numbers from The Vision Council’s VisionWatch survey, the largest continuous survey of consumer purchasing attitudes toward eyewear and eyecare, reflects that the overall vision care market grew 5.8 percent in dollars for the 12 months ending December, 2015 compared to the prior year.