Think About Your Eyes Launches New Advertising Campaign

By Staff
Friday, July 28, 2017 12:24 AM ALEXANDRIA, Va.—Think About Your Eyes will be launching a new creative campaign on July 31, featuring two new commercials airing on broadcast and cable stations.

Cliff Caudill Named Kentucky Optometrist of the Year

By Staff
Friday, July 28, 2017 12:21 AM PIKEVILLE, Ky.—The Kentucky Optometric Association (KOA) chose Cliff Caudill, OD, as the 2017 Kentucky Optometrist of the Year in recognition of his dedication and service to the profession of optometry and the advancement of vision care in Kentucky.

Southern College of Optometry Opens Hybrid Clinic Featuring Telemedicine

By Staff
Friday, July 28, 2017 12:18 AM MEMPHIS, Tenn.—Southern College of Optometry is opening FocalPoint, the first facility of its kind in the U.S. to offer completely paperless telemedicine via EyecareLive.

University of Alabama at Birmingham Receives Oculus Award at 12th Annual Envision Conference

By Staff
Friday, July 28, 2017 12:15 AM GLENDALE, Ariz.—The 12th annual Envision Conference, presented by Envision, is now underway at the Renaissance Phoenix Glendale Hotel & Spa.

Think About Your Eyes Launches New Advertising Campaign

By Staff
Thursday, July 27, 2017 12:57 PM

ALEXANDRIA, Va.—Think About Your Eyes will be launching a new creative campaign on July 31, featuring two new commercials airing on broadcast and cable stations. Following the theme, “Seeing is a Gift,” the new campaign is a celebration of sight, with the first commercial specifically targeting parents, in an effort to focus on the importance of kids’ vision health and the second commercial targeting a broader adult audience.

A New #Hashtag Guide for ECPs From Zyloware

By CLICK Staff
Wednesday, July 26, 2017 12:15 PM NEW YORK—Ensuring your company has a well-known presence on Instagram is crucial for keeping up with competition and gaining new customers.

[Partner Post] 5 Ways Your Practice Is Falling Behind Your Biggest Competitors

By CLICK Staff
Wednesday, July 26, 2017 12:10 PM In just about every business the competition is fierce. In your eyecare practice, you’re facing competition from both online frame and contact lens retailers and against other local ODs in your area. When it comes to being an OD, there is a lot more to managing your practice than just providing patient care. There is a business side of your job as well.

New Transitions Optical Kids’ Resources Provide Educational and Marketing Tools for ECPs

By CLICK Staff
Wednesday, July 26, 2017 12:05 PM PINELLAS PARK, Fla.—To help eyecare professionals better understand and treat young patients, Transitions Optical has released new kids’ resources TransitionsPro.com/Kids featuring staff education and marketing materials.

Essilor, Luxottica Report Antitrust Process for Proposed Merger ‘Advancing in All Jurisdictions’

By Staff
Wednesday, July 26, 2017 12:33 AM MILAN and CHARENTON-le-PONT, France—Essilor and Luxottica reported that the combination of the two companies “continues to progress, with the antitrust process advancing in all jurisdictions.”

Vision Council’s Lab Division Names Directors’ Choice Award Recipient and 2017 Hall of Fame Inductees

By Staff
Wednesday, July 26, 2017 12:30 AM ALEXANDRIA, Va.—The Lab Division of The Vision Council announced the industry veterans who will be recognized during the Directors’ Choice Award and 18th annual Lab Division Hall of Fame celebration on Wednesday, Sept. 13 in conjunction with the Lab Division Meeting and International Vision Expo West.

Luxottica’s LensCrafters Retail Division Turns Focus to ‘Retail Excellence’

By Staff
Wednesday, July 26, 2017 12:27 AM MILAN—As Luxottica Group S.p.A. (MTA:LUX) transitions to a greater emphasis on “retail excellence” and moves away from promotional selling, company management reported this week that the ongoing changes and the corresponding results of its retail division, particularly LensCrafters, is “progressing as we planned.”

Industry Friends and Colleagues Recall Gloria Nicola’s Talent and Generosity

By Staff
Wednesday, July 26, 2017 12:24 AM NEW YORK—Accolades for former 20/20 Magazine editor Gloria Nicola flowed from friends and colleagues following news of her death last week.

Luxottica Reports Sales, Earnings Gains as New Strategies ‘Produce Expected Results’

By Staff
Wednesday, July 26, 2017 12:23 AM MILAN—Citing the benefit of new strategies, Luxottica Group S.p.A. (MTA:LUX) reported Monday that group net sales rose 1.8 percent to €4.9 billion (at constant exchanges rates) and adjusted net income increased 3.5 percent to €567 million in the first half ended June 30.

Costa Introduces New Sales Structure and Announces New Sales Leadership Team

By Staff
Wednesday, July 26, 2017 12:21 AM DAYTONA, Fla.—Costa has announced a new sales structure that is designed to focus on leadership for each of its core businesses.

Increase in Exhibitors and Expansion of Booths to Headline Vision Expo West

By Staff
Wednesday, July 26, 2017 12:18 AM ALEXANDRIA, Va.—Show organizers for International Vision Expo West 2017 have confirmed an increase in exhibitors and expansion of many existing exhibitor booths in the trendsetting Galleria on the show floor, as well as over 140 luxury brands for its exclusive Suites program in the Venetian Hotel.
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