Check.Out: Optometrics of Chatsworth

By Jamie Wilson
Monday, January 16, 2017 12:00 AM John Varvatos and his trademark detailing have become synonymous with cool. His eyewear collection follows suit by echoing the tough, but tailored touches that have made Varvatos a force to be reckoned with. The four iconic hallmarks that represent the brand include John Varvatos’ initials, a crown, a guitar and a shield displaying the company’s founding date. John Varvatos Eyewear designs often draw inspiration from Varvatos’ past to repurpose it into something entirely new.

Greenery

By Jamie Wilson
Monday, January 16, 2017 12:00 AM Who: Lovers of the outdoors, those with a green thumb, individuals patiently waiting for Spring to come around, matcha enthusiasts and recent fashion collections from Kenzo, Michael Kors, Zac Posen and Cynthia Rowley.

Kirk & Kirk Teams Up With Illustrator, Thomas Hedger, for Limited Edition Lens Cloths

By Jamie Wilson
Monday, January 16, 2017 12:00 AM LONDON— Kirk & Kirk has announced the launch of their limited edition lens cloths which is the first release from their “Artist Partnership Series.”

What Are You Wearing?: Specs Around Town, Bloomington, Ill.

By Jamie Wilson
Monday, January 16, 2017 12:00 AM Julie has been in the optical industry since 1979. She attended Lakeshore Technical Institute and received an associate degree in ophthalmic dispensing. “My other choice was UW-Madison for a music degree, but eyewear, optics and dispensing caught my eye.”

The Eyewear Collaboration that Keeps Coming Back

By Staff
Thursday, December 22, 2016 12:36 PM Australian accessories brands, Pared which makes sunglasses and Poms which makes jewelry have struck gold with their collaborations. Now on their third collaboration together, the popular sunglasses keep selling out. Take a look at what keeps customers coming back for more of these Aussie sunnies on Racked.com.

Selfies 101

By Staff
Thursday, December 22, 2016 12:33 PM One of the best parts about getting a new pair of frames is taking a selfie to show off your new and improved look. And while the end result is Instagram worthy, we all know how many tries it sometimes takes to nail it. Take a look at WhoWhatWear.com as they detail the iPhone setting that makes your selfies look way better.

Bright Eyes, Bold Lips

By Staff
Thursday, December 22, 2016 12:30 PM Sometimes there’s nothing better to complement your frames than a bold lip, and as holiday party season is in full swing, a festive lip is very on trend. Take a look at this article on Into the Gloss as they detail how to get the perfect look for the holidays in their Holiday Party Look series.

Call it a Comeback

By Jamie Wilson
Monday, December 12, 2016 12:00 AM WHO: For lovers of a good throwback, iconic television characters like Dwayne Wayne from ‘A Different World,’ the fashion forward crowd seeking nostalgia with a trendy twist and people who want more options and are obsessed with customization.

Check.Out: EyeChicks

By Jamie Wilson
Monday, December 12, 2016 12:00 AM Davette’s Lunettes eyewear is handmade in France from original dense cotton acetate. Each of the frames carries Davette’s personal signature for authenticity on the inner temple and doesn’t feature any varnishes as all of the frames feature hand polished or tumbled finishes with hand set stones and studs.

Editor.Picks: Morgenthal Frederics and Mykita Make Mylon Magic

By Jamie Wilson
Monday, December 12, 2016 12:00 AM NEW YORK—This year, luxury eyewear brand, Morgenthal Frederics celebrated its 30th anniversary. To mark this milestone, the brand partnered with a series of collaborators including Mykita along with Cartier, Chrome Hearts and Maybach.

What Are You Wearing?: Ulla Eyewear, Madison, Wisconsin

By Jamie Wilson
Monday, December 12, 2016 12:00 AM Margot got her start in the optical industry a little under six years ago after finding the opportunity by chance. She’d previously worked in high-end retail for years, but wanted something different that she could make a career out of. “Ulla Eyewear has been such an amazing experience. It truly changed my life for the better,” she said

Gifts that Keep on Giving

By Staff
Monday, November 21, 2016 12:18 AM Gift giving season is upon us. From friends and family to coworkers and peers, there’s a lot to think about when it comes to shopping this holiday season. Harper’s Bazaar has rounded up a list of gifts that make a difference when your purchase allows them to donate to a cause.

Gifts that Keep on Giving

By Staff
Monday, November 21, 2016 12:15 AM Gift giving season is upon us. From friends and family to coworkers and peers, there’s a lot to think about when it comes to shopping this holiday season. Harper’s Bazaar has rounded up a list of gifts that make a difference when your purchase allows them to donate to a cause.

Classic Outfit Combinations

By Staff
Monday, November 21, 2016 12:08 AM Since we’ve been talking about classic combinations and dynamic duos in eyewear, WhoWhatWear.com is taking it up a notch by detailing the outfit combination that fashion girls wear when they’re in a hurry. Take a look at some of their favorite ways to wear this classic combo and see what frames you can pair with them.

Best Dressed During the 2016 American Music Awards

By Staff
Monday, November 21, 2016 12:05 AM Each year, the American Music Awards (AMAs) celebrate the talented musicians of the contemporary music scene, but the red carpet looks leading up to the event were something to be celebrated as well. Check out the top 10 best looks from the night’s event from this roundup on Vogue.com.
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