High Visibility features companies, products and collections that are raising brand awareness through strategic partnerships, sponsorships, consumer advertising campaigns and tie-ins to prominent events. To be considered for inclusion please contact Senior Editor, Deirdre Carroll.


Sometimes you just need give credit where credit is due. This edition of High Visibility has no greater purpose than to recognize those companies that have accomplished notable achievements. Be it great product placement or just great product…

You can’t get more prominent than a hit television show. ABC’s “Dancing with the Stars” continues to entertain millions each week, pairing celebrities with professional dancers in a judged dance competition. The current eighth season has overwhelmed fans with multiple celebrity injuries, unexpected last minute replacements and real life couples going head to head in a show stopping dance routines and dazzling costumes. Lead judge Bruno Tonioli, seen here in the Karl Lagerfeld KL126S sunglasses from Marchon, is among those gearing up for the two hour season finale set to air live on Tuesday, May 19 at 8pm…



For the first time ever, Oakley has enlisted a woman for their Limited Edition Artist Series with artist Caia Koopman lending her unique aesthetic to the fashion-forward Ravishing frame. Koopman represents the Oakley Women ideal; a California native, she has long been involved in the skateboarding, surf and snow communities and her “characters” have graced snowboards, skateboards and surfboards. “We chose Caia because of her graphic approach to painting. Her strong lines, patterns, and deeply defined shapes blend well with the Oakley Women’s vision,” said Oakley’s Jen Bradley. “Caia’s innovative artistry is the perfect blend of nature and style – befitting of the Oakley woman.” Koopman’s illustration for the Ravishing frame features a Mexicali image of a woman in profile with a Spanish rose in her hair…



Linkskin ecofriendly eyewer has been awarded the iF Design Gold Award. During a public judging, the three person jury conferred iF material awards on 28 out of a total of 98 competing entries, which featured an expanded set of criteria, including the issues of ecology and sustainability. Linkskin was one of five who had even more cause for celebration, as they were simultaneously selected to receive an iF Gold Award at a public awards ceremony on April 20, 2009. The 2009 competition was open to manufacturers, designers, architects, developers and engineers, who were all invited to submit their projects in three categories, including Materials, Products and Processes. Entries were then judged on their degree of innovation, the choice of materials and their environmental compatibility…


Seth Rogan is the man of the hour and Sama seems to be his frame company of choice. He has had several successful movies over the course of the last year and has graced the covers of a number of magazines. It looks like he has one more magazine to add to his coffee table. He is on the cover of the Spring 2009 edition of MovieMaker Magazine, the nation’s leading magazine on the art and business of making movies, with co-star Anna Faris to promote their new movie “Observe and Report” which hit theaters in mid March, wearing the Badgley Mischka Couture Eyewear Grant by Sama Eyewear.