Transitions’ Sightseeing Tour Travels the U.S. With ‘The Gutsy Traveler’

PINELLAS PARK, Fla.—Transitions Optical’s “Official Sponsor of Sightseeing” campaign traveled throughout the U.S., bringing along its official spokesperson, Marybeth Bond, “The Gutsy Traveler,” well-known travel expert, National Geographic author and CNN contributor. Tour stops included Miami, Dallas, Seattle, Chicago and New Orleans. Designed to complement Transitions’ “Life Well Lit” campaign, the sightseeing tour encompassed extensive social media outreach and drove consumers back to the website. 

 ‘Gutsy Traveler’ Marybeth Bond played dominoes in Miami’s Little Havana.
The local news interviewed Bond during her visit to Dallas.
 Another stop along the tour was the annual Taste of Chicago event.
 The sightseeing tour stopped at the Cavanaugh Flight Museum in Dallas.
 Visitor photos taken in front of a green screen allowed for a multitude of tourist backgrounds.
 In addition to sightseeing, sight screenings were also part of Transitions’ recent tour.