"Print was taken from under the spotlight when digital took center stage, but it appears that the next era of marketing will see the two media working together side by side. Marketers are starting to become more confident when choosing which channel to adopt for their campaigns, prioritizing which will work best for their target audience. I’m sure 2019 will see more of this trend."

-Jason Gaunt, a senior vice president at APS Group, in a Marketing Insider commentary published this week on MediaPost, under the headline, “Print Marketing: Friend Or Foe Of Digital?”