David Schottenstein Solicits Hollywood and Amazon to Launch Privé Revaux Eyewear


NEW YORK—Fashion entrepreneur David Schottenstein has teamed up with Jamie Foxx, Hailee Steinfeld, Ashley Benson and Jeremy Piven to launch Privé Revaux Eyewear— an eyewear brand offering over 100 on-trend, high quality handcrafted frames with polarized lenses. The brand will officially launch with Amazon —its exclusive U.S. retail partner—on June 2.

David Schottenstein, founder and CEO Privé Revaux Eyewear said, "There's nothing I enjoy more than discovering incredible value and bringing that value to customers. With incredibly talented and passionate partners, an unparalleled consumer experience and retail powerhouse, Amazon, Privé Revaux Eyewear will be a force to reckon with."

The collaboration is built on a shared passion for style, quality and style, the company stated. Schottenstein, alongside Foxx, Steinfeld, Benson, Piven and VP of Celebrity Relations Dave Osokow set out to achieve one goal: disrupt an overpriced eyewear market.

Privé Revaux Eyewear frames are handcrafted with high-quality materials that can include lightweight TR-90 and polarized lenses. Launching on Amazon Exclusives, Privé Revaux Eyewear is unveiling a digital campaign featuring Foxx, Steinfeld, Benson and Piven asking "Who do I want to be today?" with a call to action to "Reframe Yourself." The frames are now available for pre-order at PriveRevaux.com.