FRANKLIN LAKES, N.J.—Dean Browell, PhD, of the Feedback agency, will discuss his perspective towards social media on the Feb. 12th  edition of “The Power Hour,” the weekly online radio talk show hosted by Gary Gerber, OD, founder of The Power Practice. 
 
Said Gerber, “Dean Browell, PhD, takes a very different approach to social media.  Listeners will hear how he applies his background in education and ethnography to setting up a viable and vibrant social media program for their practice. A founder at the firm Feedback, Dean discusses how social media based on research of your prospective patients and your practice, can help you get ahead of your competitors.”
 
"The Power Hour" radio shows, which are broadcast on Wednesdays at 9:00 p.m. E.T.,  are sponsored by Essilor of America, VSP Global and Optovue.

 Listeners can dial in to “The Power Hour” from any phone at (646) 716-8746 or can listen in from any computer or smart phone. The Power Hour sessions, which launched in 2012, are archived on The Power Practice site. Users can also click to listen to past shows or download segments on iTunes.