The Lead, Follow or Get Out of the Web Award



BJ Cook

CEO and co-founder of Digital Operative, a full-service digital agency based in
San Diego, Calif.

Cook has been working in digital since 1998 with brands such as Mozilla Firefox, LifeProof, PONY, iVillage, UNICEF, Sony Music and Sunkist. When he’s not ensuring Digital Operative’s clients are receiving innovative digital solutions, he can be found speaking about today’s digital marketing best practices at local universities, hosting San Diego’s Social Media Breakfast and growing the agency’s product development side.